Logo Conclusion:
The way that I see it, I imagine that sometime in the near future, the pendulum is going to start swinging back in the other way. Especially when people start getting sick of all the minimalistic logos incorporating two lines and a splash of color, representing something strange and complex like banking or insurance. Hopefully this idea of logo revolution will be coming sooner rather than later, because it seems like people are running out of basic geometric shapes.![]()






The De-evolution of Logos pt. 3

There have been a good chunk of new simplified logos that come with different brand identities that have just looked really silly. If you didn’t already know Smuckers was a jam company, that new logo would mean absolutely nothing.
The De-evolution of Logos pt. 2
The De-evolution of logos
It seems like every large business has started hitting a mid-life logo crisis. The new hip trend is to break your logo down to the barest recognizable essentials and call it a day. Take a look at the example below.


Home Sweet Home
Where
Everybody is always excited for where they plan on going during Spring Break, but if you ask me, I think that’s a way too much work. When the time comes to take a few days off, I’ll be more than happy to kick back and relax at the ol’ humble abode. No packing, cleaning or driving. Sounds about as good as a vacation can get. Welcome Home!
In the real world, there are ways you can have art authenticated, usually by just hiring a professional art historian or someone of art authority to clarify if your piece is the real deal. But for NFTs, instead of one person, the verification process is undergone by a mass of computers and servers performing digital authentication on the NFTs that is similar in size to the energy consumption of a small country.
So, you know how when you buy a piece of art, that piece of art is exclusively yours, but at the same time, you don’t own the copyright or anything to that art, and anybody can take pictures and make copies of it?
That’s Art NFTs in a nutshell. You basically own one of many often randomly produced pieces of online pixels, that you do in fact own, but really have no control over anything about it. Aside from the ability to sell it, of course.
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